The price of milk in Italy it is back in the spotlight: the new alarm was raised by the producers, who recalled how quality fresh and pasteurized food has already reached 2 euros and is even more expensive in proximity shops not connected to large-scale retail chains. And the price could go up again.
Price of milk in Italy: the maxi figure
According to what was reported by ‘Il Messaggero’, there is a very concrete risk that the price of milk, at the end of the year, will reach 3 euros per litre. Considering the diffusion and popularity of this product, the increase in price could also involve other products, from cheeses to derivatives, passing through the cappuccino at the bar, affecting the daily shopping of Italian families.
In October, theIstat had calculated an annual price increase for cheese and dairy products of 14.8%. In the middle of November, Unioncamere had anticipated the expected increases: among fresh cheeses, +19.8% for cow’s milk mozzarella+ 21.2% mostly stracchino; among soft cheeses, +16.3% for Gorgonzola+17.4% for the Provolone.
Even more gloomy forecasts have come from the international zootechnical fair in Cremona: it is expected that by the end of the year the stable price of a liter will reach 60-70 cents (45 percent more in 6 months, +63% in 2 years), with the increase which, in cascade, will multiply in each step of processing, transformation and distribution before reaching the hands of the consumer at 3 euros.
This is the comment of Confagriculture reported by ‘Il Messaggero’: “The situation of the dairy sector is going through a phase of great volatility. We are facing an international situation with very few precedents: there is a shortage of milk and its price continues to rise. Production costs have increased enormously and farmers are reacting by trying to contain costs, for example by reducing the feed purchased and eliminating the least productive and end-of-life cows. The effect is a lower availability of cow’s milk which undergoes constant price increases”.
Rising milk prices are discouraging mass consumption: according to Confagricoltura itself, there was a 3% drop for cheese and dairy products in the first 9 months of 2022.
The causes of the price increase
The root causes that have led to this sharp increase in prices are related to war in Ukraineat the energy crisis and in the long run Drought which has hit Italy and which has brought down the production of fodder for animals. In fact, the prices of products intended for feeding livestock have reached very high levels.
A further risk now is the lowering of the quality of products in an attempt to keep prices low. Antonio Auricchiovice president of Solatte, he confirmed in some statements reported by ‘Il Messaggero’: “I receive phone calls from colleagues who tell me: ‘Attention, with these prices of raw materials, either we close the company or we make lower quality products'”. Going the latter route is a serious mistake. Never go down from our quality level, which is high and which allows us to export large productions. The competition would kill us.”
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